In today’s episode, we tackle one of the biggest challenges clinic owners face: recruitment. Struggling to hire the right staff? You're not alone. Clinic owners everywhere are finding it harder than ever to recruit, but the solution may be simpler than you think.

In this episode, Lorcan explains why recruitment is all about marketing and shares strategies used by successful clinic owners to attract top talent—even during a recruitment crisis. He also talks about the importance of setting clear expectations, using effective marketing tactics, and why throwing money at the problem isn’t the solution.